As we know Gen- Z comes into their own, and the goal is to challenge and change how art is seen, purchased and collected. So, this blog lets us understand how the art world is transformed by our GEN-Z. First of all, Modern art includes artistic work produced during the period extending roughly from the 1860s to the 1970s and denotes the styles and philosophies of the art produced during that era. The term is usually associated with art in which the traditions of the past have been thrown aside in a spirit of experimentation. Millennials and Gen Z are the most discussed generations currently, and for a good reason: what they do and how they react to the world around them is dictating the direction of not only the art dealers within the landscape but also, by extension, the world. Both generations are known for questioning what is considered the norm and are inclined to reject classic tropes that they deem mundane and outdated. Because of social media, these two groups are more empowered than previous generations. As creators, they are using these exciting new technological tools to leave their inimitable stamp on art dealers. More than half of Gen Z (57%) said they would purchase art online. Instagram has been a driving force behind this growing trend, allowing serious collectors and critics to evaluate art. Their legacy has yet to be realized, but we can say that their approach is unique and never before see
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